Common Cause Foundation
Common Cause Foundation works to place values that prioritise community, environment and equality at the heart of our cultural, political and civic institutions.
As a design agency focussed on social justice, equality & making life better for people, not worse, we leapt at the opportunity to work with Common Cause - it is always a challenge we relish to try and take complex ideas, and help communicate them in a clear, and honest, way.
We designed the aesthetic and layout for Common Cause Foundation's report on Perceptions and how they affect our interaction & integration with society.
- Client : Common Cause Foundation
- Website : valuesandframes.org/
- Issues : Community, Environment, Equality, Social Justice
- Services Offered : Report Design
Here at CHD the start of every project is research, strategy, and moodboarding. Whether it's pinning up all the similar companies / brands / websites etc. to see similarities, and opportunities to stand out - or finding examples of the 'best in show' across multiple industries and sectors - this is one of the most important stages in any project.
We created a set of moodboards that gave us different directions to explore, comparing similar projects both within the same NGO field and from other fields.
Creating the report
We tried different variations and worked closely with CCF to nail down the right aesthetic.